Launch Pad 3 – Page 2 – Launch Pad Countdown

Claire Fullerton

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Claire Fullerton is the multiple award-winning author of four novels and one novella. A contributor to numerous anthologies and literary magazines, she lives in Malibu, California, with her husband and three German shepherds. Claire is an avid student of Shakespeare for the stage. She is represented by Julie Gwinn of the Seymour Literary Agency.

Website: https://www.clairefullerton.com

Like every community, the literary community has its own etiquette. Put your best foot forward while marketing your book with Claire Fullerton’s literary etiquette manual in her chapter “On Being a Good Literary Citizen” in Launch Pad: The Countdown to Marketing Your Book.

New authors often struggle with finding successful authors to endorse their books, partly because they haven’t built relationships with these established authors. Fullerton offers ten quick tips to secure endorsements in her free downloadable pdf here: https://dl.bookfunnel.com/o35lmfyecu

Erika Lance

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Erika Lance is a writer of horror, suspense, Sci-fi, and a little fantasy. She has been many things in this life, but she is most proud of being a nerd before it was cool. Growing up in the ’80s and ’90s, she will tell you, finding another female D&D player was rare.

She is also the CEO of 4 Horsemen Publications, Inc., Accomplishing Innovations Press, and The Little Horsemen. She is the host of Drinking with Authors podcast and co-host of the Eerie Travels podcast.

Erika fell in love with horror while watching Elvira and Dr. Paul Bearer on Saturday afternoon TV and was hooked. She believes that life is an adventure and it is built on the things you do, the people you surround yourself with, and most of all, the things you create.

She loves to create worlds and stories, finding that not all stories have happy endings.

Website: https://erikalance.com and

Accomplishing Innovation Press

Some authors get squeamish about promoting their books and themselves. Publisher, podcast host, and author, Erika Lance encourages authors to embrace their celebrity status and shares insights on the best ways to do that in her chapter “What is Shameless Self-Promotion?” within Launch Pad: The Countdown to Marketing Your Book. For ten quick shameless self-promotion tips, check out her free downloadable pdf here: https://dl.bookfunnel.com/sp9lzmrwuo

Lisa Montanaro

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Lisa Montanaro is part no-nonsense Italian American New Yorker and part sunny Californian. She has a unique background as a performer, teacher of deaf students, recovered lawyer, coach, speaker, and author. Her book, The Ultimate Life Organizer: An Interactive Guide to a Simpler, Less Stressful & More Organized Life, was published in 2011. Lisa’s debut novel, a dual-timeline family drama, will be published by Red Adept Publishing in 2024. Lisa serves as Webinar Host for the Women’s Fiction Writers Association (WFWA). As a Branding, Business, Mindset, and Productivity Coach for writers, Lisa provides support for all stages of a writing career.

Website: https://lisamontanarowrites.com/

What is an author brand? Why do you need one? How do you use branding to sell more books? Lisa Montanaro shares answers to these questions and many more in Launch Pad: The Countdown to Marketing Your Book within her chapter “The Brand Called You!” For ten quick tips for launching your author brand, check out her free downloadable pdf here: https://dl.bookfunnel.com/zx2xfyr78c

Dan Blank

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Dan Blank is the founder of WeGrowMedia, where he helps writers develop their author platforms, connect with readers, and launch their books. He is the author of the book Be the Gateway: A Practical Guide to Sharing Your Creative Work and Engaging an Audience. He has worked with thousands of writers and amazing organizations that support creative people such as Penguin Random House, Sesame Workshop, Hachette Book Group, Workman Publishing, J. Walter Thompson, Abrams Books, Writers House, The Kenyon Review, Writer’s Digest, Library Journal, and many others.

Website: WeGrowMedia.com